by Spark + Buzz | Aug 10, 2022 | branding, communications, crisis comms, public relations
The Lack of Leadership in Layoffs: Communication Tips to Consider A regular columnist for Strategic Magazine, our founder penned a column for the summer edition lamenting the lack of leadership in layoffs and how crucial communication is to any staffing change....
by Spark + Buzz | May 5, 2022 | branding, communications, crisis comms, public relations, social media
Founder Courtney Malengo spoke at LeadingAge Maryland and DC’s Momentum Conference at Turf Valley Resort on May 3 about storytelling strategies for marketing and human resources. During her breakout session, she specifically discussed the importance of...
by Spark + Buzz | Jan 4, 2022 | branding, communications, crisis comms, public relations
Prepare for when a crisis knocks on your door with a strategic crisis communications plan and actionable training steps. Founder Courtney Malengo’s guest column, When Crisis Calls, was recently featured in the Winter edition of Strategic. “It is not a...
by Spark + Buzz | Sep 15, 2021 | branding, communications, crisis comms, media, public relations
Spark + Buzz Communication’s Founder Courtney Malengo wrote a guest column for Strategic Magazine’s Autumn edition about the noble quest for truth in all forms of communication and in all sectors. Recognizing September is Ethics Month, the article is a...
by Spark + Buzz | Nov 25, 2020 | communications, crisis comms, media, public relations
How to Communicate When Leaders Fall from Grace: Church Crisis Communications Sydney-born Hillsong Church, with locations in 28 countries and 150,000 weekly attenders, just gave us a masterclass in communicating about leaders’ moral failures with its recent firing of...
by Spark + Buzz | Oct 9, 2020 | branding, communications, crisis comms, media, public relations
Courtney Malengo, Spark + Buzz Communications’ founder, spoke at LeadingAge Maryland and DC’s Together 2020 Conference on Thursday, Oct. 8, 2020. Her session, Reputation Matters: Earning + Keeping Public Trust explored why reputation management is so...