by Spark + Buzz | Aug 10, 2022 | branding, communications, crisis comms, public relations
The Lack of Leadership in Layoffs: Communication Tips to Consider A regular columnist for Strategic Magazine, our founder penned a column for the summer edition lamenting the lack of leadership in layoffs and how crucial communication is to any staffing change....
by Spark + Buzz | May 31, 2022 | branding, communications, faith-led female founders, public relations
The verdict is in … The Spark Summit: Connect + Cultivate was a success! Hosted by Spark + Buzz Communications and The Spark Collective, this inaugural day retreat on Wednesday, May 18 provided faith-led female founders, business owners and entrepreneurs (established...
by Spark + Buzz | May 5, 2022 | branding, communications, crisis comms, public relations, social media
Founder Courtney Malengo spoke at LeadingAge Maryland and DC’s Momentum Conference at Turf Valley Resort on May 3 about storytelling strategies for marketing and human resources. During her breakout session, she specifically discussed the importance of...
by Spark + Buzz | Jan 4, 2022 | branding, communications, crisis comms, public relations
Prepare for when a crisis knocks on your door with a strategic crisis communications plan and actionable training steps. Founder Courtney Malengo’s guest column, When Crisis Calls, was recently featured in the Winter edition of Strategic. “It is not a...
by Spark + Buzz | Sep 15, 2021 | branding, communications, crisis comms, media, public relations
Spark + Buzz Communication’s Founder Courtney Malengo wrote a guest column for Strategic Magazine’s Autumn edition about the noble quest for truth in all forms of communication and in all sectors. Recognizing September is Ethics Month, the article is a...
by Spark + Buzz | Jun 4, 2021 | branding, communications, public relations
Spark + Buzz Founder featured in Strategic Magazine, discusses the nuances of marketing, public relations and strategic communications. Who reigns supreme, marketing or public relations? This age-old turf war is a topic our Founder Courtney Malengo tackled in her...