Sparking Some Buzz in Maryland Wine …
Spark + Buzz Communications is now officially an affiliate member of the Maryland Wineries Association, a non-profit trade association representing 80+ wineries in Maryland. Over the last year Spark + Buzz has strategically expanded our expertise into wine marketing, helping wineries and wine brands tell an authentic story and build buzz with their customers. We are excited to put our marketing, branding and public relations prowess to good use in our home state with Maryland wineries. This is also one of the many ways we are leveraging our UC Davis Wine Marketing program experience.
“As a native Marylander and wine aficionado, I’m keen to help elevate my home state’s wine scene and change assumptions about Maryland wine,” Spark + Buzz Founder Courtney Malengo said. “Spark + Buzz looks forward to supporting local wineries by sharing the story of their craft and cultivating that narrative throughout every aspect of the business to garner raving fans, repeat customers, and engaged employees.”
Maryland has over 80 wineries, approximately a 1,000 acres of grapes, and three AVAs (American Viticulture Areas)–Linganore AVA, Catoctin AVA, and Cumberland AVA. The state is divided into four main regions, the Eastern Shore, Piedmont Plateau, Southern Plain and the Western Mountain. Half of Maryland’s wineries are located in the Piedmont Plateau.
Learn more about Spark + Buzz’s wine marketing and wine industry services here.
Spark + Buzz Communications is an award-winning, woman-owned strategic communications consultancy that helps businesses and brands tell their story to inspire audiences and galvanize growth. Learn more about our integrated branding, marketing and public relations services here.