by Spark + Buzz | Sep 1, 2020 | branding, communications, public relations
Spark + Buzz Communications’ Founder Courtney Malengo was recently interviewed by Medium Magazine about branding. She shared her tips for assessing when a brand makeover makes sense versus when a brand overhaul is necessary. Courtney noted five strategies that...
by Spark + Buzz | Jun 24, 2020 | crisis comms, media, public relations, social media
Spark + Buzz Communications’ Founder Courtney Malengo was featured in LegalZoom’s recent article Five Tips to Protect Your Brand on Social Media. There are countless ways for social media to bolster your brand, but it can also quickly erode your brand as...
by Spark + Buzz | May 27, 2020 | clients, communications
Have you ever felt like you hit a brick wall when communicating with a colleague? Or that your intentions are often misinterpreted? Take heart, it doesn’t necessarily mean you’re a bad communicator. It is more likely that your communication style is clashing with the...
by Spark + Buzz | Mar 17, 2020 | communications, crisis comms, public relations
Communicating in times of crisis is as important, if not more important, than your regular day-to-day communication strategies. When a crisis is upon your business, how you respond will either bolster your credibility or undermine all you have worked so hard to...
by Spark + Buzz | Jan 28, 2020 | branding, clients, communications, public relations
Cheers to a year! Spark + Buzz Communications commemorated its one-year anniversary with clients, collaborators and friends on January 27, 2020 at Barking Mad in Gaithersburg, Md. The occasion was marked with a ceremonial ribbon cutting and a congratulatory...